As a technologist I found this "rant" really, really interesting, but if you don't care much for technology you should probably not read this post. My favorite line: "But I'll argue that Accessibility is actually more important than Security because dialing Accessibility to zero means you have no product at all, whereas dialing Security to zero can still get you a reasonably successful product such as the Playstation Network". Essentially this is a long blog post written by a current Google employee who clearly doesn't know how to use Google Plus because he accidentally made it publicly available where it has started to spread like wild fire. It talks a lot about the differences between Google and Amazon and where Google is going very wrong in building products without a platform. A must read for someone interested in this stuff, but otherwise don't say I didn't warn you. Read here.